I’m Will Aebi, a designer who works across branding, print, and visual campaigns. I’m all about creating work that feels intentional—smart ideas wrapped in bold, clean design.

My favorite projects live at the intersection of culture and communication. Whether it’s a reimagined book cover, a campaign with attitude, or packaging that actually makes you look twice, I aim for design that says something—visually sharp, strategically grounded, and emotionally resonant.

I studied graphic design with a focus on concept development, typography, and visual systems. That foundation has shaped how I think: design isn’t just decoration—it’s how ideas connect with people.

When I’m not designing for clients, I’m reworking the past through Inkslabb—my side project where Renaissance art meets modern distortion. Halos, saints, and serif chaos all show up, recontextualized with a little bit of rebellion. It’s a space for experimentation and reframing tradition through a contemporary lens.

Looking ahead, I’m focused on growing a creative career that stretches beyond borders. I’m especially interested in working abroad—particularly in Europe—where art, culture, and design history collide. I’m open to freelance projects, collaborations, and new creative environments that push my work forward.

Let’s build something meaningful.

Let me know if you want this tightened for web use, or if you need an even shorter version for a homepage hero or IG bio.